Social Media & Community Manager

Responsibilities

• Oversee day-to-day management of campaigns and ensure brand consistency
• Facilitate scaling brands and company awareness through various social media channels
• Work with brand to create and implement social media strategies monthly
• Work in conjunction with the company's external marketing agency to optimize content, reach and engagement on all platforms for national campaigns
• Coordinate and post original, engaging and branded content across social media channels and all media formats for multiple brands
• Continually optimize company pages within each social media network / platform to increase the visibility of company's social content
• Enhance the company's employer value proposition on social media platforms to attract prospective talent and increase engagement across the organization.
• Ensure brand consistency in copy through tone, voice and terminology
• Create actionable plans to both grow and maintain followers through popular social media platforms such as Instagram, Twitter, Facebook, Pinterest, YouTube and LinkedIn
• Ensure progress on all platforms by using analytical tools such as Google Analytics and others
• Oversee the creation and implementation of a monthly editorial calendar which includes objectives and initiatives

Qualifications

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• 2-3 years of social media management experience
• Bachelor's Degree, preferably in Graphic Design, Communications / English, Public Relations, Marketing, Digital Audiences, Media Management or Journalism
• Proven work experience with portfolio in social media, graphic design, and content management
• Knowledge of principles of design, including layout, typography, color, balance, composition and current design trends
• Strong skills using Microsoft Office, Adobe Suites and Canva
• Solid knowledge of SEO, keyword research and Google Analytics
• Basic understanding of photography / video is preferred• Excellent copywriting skills
• Ability to deliver creative content quickly (text, images and video)
• Excellent communication skills
• Multi-tasking and time-management skills, with the ability to prioritize tasks
• Must have the ability to travel at least twice each year to different locations throughout the US

Compensation

• $65k-$85k

How can I apply?

Please send your cover letter and resume to hr@astradigital.com. Someone will be in touch soon to inform you of next steps.

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