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Growth Marketing Manager

Looking for a talented, data-driven, and capable professional that has a record of driving business growth across several industries. This individual will work with our dynamic US-based team to drive awareness, customer engagement, retention and business growth through the delivery of customer partnershi and integrated marketing campaigns. Using a variety of online and offline tactics, this person will be instrumental in developing new and creative ways to reach customers and drive new business opportunities. This is a fast-paced position occurring at an exciting time of transformation, as Customer Marketing evolves into a deeper digital-first, customer-centric organization supporting our business objectives through B2B marketing initiatives.

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Remote
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Full Time
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About this position

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Requirements

  • Plan and execute marketing campaigns to deliver awareness, engagement and to generate measurable demand.
  • Assess the multi-channel approach to market for our different propositions and capture the needs of the different customers to define marketing strategies and tactics to expand the share of wallet.
  • Work closely with Sales, Customers and Product specialists to drive the planning and execution of new product introductions.
  • Translate product information into insightful value propositions for specific target audiences.
  • Create and implement a market-leading Distributor Partner Program focused on acquiring and retaining customers.
  • Manage the promotional calendars and co-operative funded campaigns for our key distributors.
  • Build demand generation into all marketing activity; adapt and adjust content and channels based on campaign analytics.
  • Use lead to revenue workflows and tools to measure the Return on Investment of Marketing activity and present key metrics.
  • Support business development opportunities with content and tools to enable specification of our portfolios.

Education/Experience:

  • Bachelor’s degree on Marketing, or other related fields.
  • 8+ years’ experience in Marketing

Compensation

  • $85K to $115K

How can I apply?

Please send your cover letter and resume to hr@astradigital.com. Someone will be in touch soon to inform you of next steps.

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